Fire Emblem Heroes

-1.87
Slightly Bad
Price: Free
Ads: No
In App Purchases: Yes

iOS App Store
Google Play App Store

Temporal Dark PatternsTemporal Dark Patterns

This game has 75 reported Temporal Dark Patterns. There are 74 votes indicating the absence of a dark pattern.

-1.41

20 votes
2 votes
Daily Rewards -
20 / 2 votes
Encourages return visits every day and punishes you for missing a day.

20 votes
2 votes
Grinding -
20 / 2 votes
Being required to perform repetitive and tedious tasks to advance.

17 votes
4 votes
Infinite Treadmill -
17 / 4 votes
Impossible to win or complete the game.

10 votes
11 votes
Wait To Play -
10 / 11 votes
In-game timers that make you arbitrarily wait for something.

6 votes
15 votes
Playing by Appointment -
6 / 15 votes
Being forced to play according to the game's schedule instead of yours.

2 votes
19 votes
Can't Pause or Save -
2 / 19 votes
The game does not allow you to stop playing whenever you want.

21 votes
Advertisements -
0 / 21 votes
Forced to watch ads or given rewards for watching ads.

Monetary Dark PatternsMonetary Dark Patterns

This game has 154 reported Monetary Dark Patterns. There are 78 votes indicating the absence of a dark pattern.

-2.54

22 votes
Premium Currency -
22 / 0 votes
Exchange rate between real money and in-game currency disguises the real price of items.

19 votes
3 votes
Pay to Win -
19 / 3 votes
A player can spend real money to purchase something that gives them an advantage in the game.

20 votes
2 votes
Gambling / Loot Boxes -
20 / 2 votes
Spending real money to play a game of chance for a reward.

18 votes
3 votes
Power Creep -
18 / 3 votes
A permanently purchased item in the game becomes less valuable over time.

17 votes
5 votes
Artificial Scarcity -
17 / 5 votes
Limited time offers with unnecessary urgency.

17 votes
4 votes
Recurring Fee -
17 / 4 votes
Encourages players to play as much as possible to get their money's worth.

14 votes
7 votes
Waste Aversion -
14 / 7 votes
Capped inventory forces you to destroy items or upgrade inventory. Also, having small amounts of left over premium currency.

12 votes
9 votes
Pay to Skip -
12 / 9 votes
Spend money to avoid waiting for a timer to expire.

11 votes
9 votes
Anchoring Tricks -
11 / 9 votes
Placing a cheap item next to an expensive item to make it look more affordable.

3 votes
16 votes
Accidental Purchases -
3 / 16 votes
Making it easy to accidentally spend money with no confirmation or ability to undo or refund the action.

1 votes
20 votes
Pay Wall -
1 / 20 votes
The game becomes impossible to continue playing without payment.

Social Dark PatternsSocial Dark Patterns

This game has 55 reported Social Dark Patterns. There are 96 votes indicating the absence of a dark pattern.

-0.44

21 votes
1 votes
Competition -
21 / 1 votes
The game makes you compete against other players.

16 votes
6 votes
Fear of Missing Out -
16 / 6 votes
If you stop playing you'll miss out on something or be left behind and unable to catch up.

8 votes
13 votes
Social Pyramid Scheme -
8 / 13 votes
You get a bonus for inviting your friends and then they have to invite their friends.

5 votes
17 votes
Social Obligation / Guilds -
5 / 17 votes
To avoid letting down your friends, you are obligated to play when you don't want to.

2 votes
19 votes
Reciprocity -
2 / 19 votes
Feeling obligated to return a favor, share resources, trade an item, etc.

3 votes
19 votes
Encourages Anti-Social Behavior -
3 / 19 votes
The game incentivizes players to lie, cheat, or backstab other players to get ahead.

21 votes
Friend Spam / Impersonation -
0 / 21 votes
The game sends spam to your contact list or social media account.

Psychological Dark PatternsPsychological Dark Patterns

This game has 71 reported Psychological Dark Patterns. There are 67 votes indicating the absence of a dark pattern.

-1.43

21 votes
1 votes
Invested / Endowed Value -
21 / 1 votes
Having already spent time and money to improve your status in the game, it's difficult to throw it away.

10 votes
8 votes
Variable Rewards -
10 / 8 votes
Unpredictable or random rewards are more addictive than a predictable schedule.

9 votes
10 votes
Badges / Endowed Progress -
9 / 10 votes
Reluctancy to abandon a partially completed goal, even one forced upon the player.

11 votes
10 votes
Complete the Collection -
11 / 10 votes
The urge to collect all the items, achievements or secrets in a game.

9 votes
10 votes
Aesthetic Manipulations -
9 / 10 votes
Trick questions or toying with emotions or our subconscious desires.

7 votes
13 votes
Optimism and Frequency Biases -
7 / 13 votes
Overestimating the frequency of something because we’ve seen it recently or memorably.

4 votes
15 votes
Illusion of Control -
4 / 15 votes
The game cheats or hides information to make you think you're better than you actually are.

App Store Ratings

iOS:  (5.00) with 118,260 votes.
Google Play:  (4.64) with 474,568 votes.



Recent Dark Pattern Reviews

Recurring Fee reported on Oct 15, 2022
FEH Pass.
Competition reported on Oct 9, 2022
Aether raid and arena. They also recently added sone live pvp thing which I never touched.
Recurring Fee reported on Oct 9, 2022
Feh pass
Power Creep reported on Oct 9, 2022
Every year they raise the average stats of characters by about 5 points, in addition to new and powerful skills.
Badges / Endowed Progress reported on Oct 9, 2022
Accessories.
Artificial Scarcity reported on Oct 9, 2022
In the shop tab, they have seasonal, as well as event special sales.
Invested / Endowed Value reported on Oct 9, 2022
Been playing for 6 years. I have a lot of resources that take time and money to accrue.
Pay to Win reported on Oct 9, 2022
Feh pass
Premium Currency reported on Oct 9, 2022
Orbs
Daily Rewards reported on Oct 9, 2022
Daily log in bonuses, weekly arenas


Report a Dark Pattern

Screenshot Nintendo's hit strategy-RPG Fire Emblem series, which has been going strong for more than 25 years, continues its journey on smart devices.

Fight battles customized for touch screens and on-the-go play. Summon characters from across the Fire Emblem universe. Develop your Heroes' skills, and take them to new heights. This is your adventurea Fire Emblem that's like nothing you've seen before!

This application is free to download and offers some optional in-app purchases.

An epic quest

The game features an ongoing, original story where new characters and dozens upon dozens of battle-tested Heroes from across the Fire Emblem universe meet.

There are over 700 story stages available as of February 2019! (This total includes all difficulty modes.) Clear these story stages and you'll earn Orbs, which are used for summoning Heroes.
New story chapters are added frequently, so don't miss out!

Intense battles

Take part in strategic turn-based battles streamlined for on-the-go play with maps that fit in the palm of your hand! You'll need to think hard about the advantages and disadvantages of each Hero's weapon...and even evaluate the map itself as you battle. Lead your army with easy touch-and-drag controls, including the ability to attack by simply swiping an ally over an enemy.

New to strategic turn-based battles? Don't worry! Use the Auto-Battle option to have your characters fight on their own.

Strengthen your favorite Heroes

There are many ways to strengthen your allies: leveling, skills, weapons, equipable items, and more. Take your characters to greater and greater heights as you battle for victory.

Replayable modes

In addition to the main story, there are many other modes where you can strengthen your allies, compete against other players, and more.

Original characters meet legendary Heroes

The game features numerous Hero characters from the Fire Emblem series and brand-new characters created by artists Yusuke Kozaki and Shigeki Maeshima. Some Heroes will fight at your side as allies, while others may stand in your way as fierce enemies to be defeated and added to your army.

* Internet connectivity required to play. Data charges may apply.
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