Daily Rewards

Encourages return visits every day and punishes you for missing a day.

Daily Rewards are a very common dark pattern used in addictive games. Games that use this will give you a reward the first time you play the game each day. If you miss a day, you miss the reward. This in itself isn't much of a dark pattern, but sometimes you get better rewards for playing every day and maintaining a "streak". The more consistently you play, the better your daily rewards. If you miss a day, you "break the chain" and lose your bonus. Losing your streak can be bad for the player so there is a strong urge to check the game every day.

Sometimes there is an option to use Premium Currency to spend money to restore your broken streak. By combining these two dark patterns, games can get people to pay to avoid punishment. This is a negative experience for the player that directly benefits the game developer and is not generally related to the core gameplay. Combining two dark patterns like this often amplifies their power.

By encouraging consistent daily play, the game is trying to make you develop a habit of playing the game. If the game becomes a habit, it is harder to stop.


Examples

Magic: The Gathering - PQ Magic: The Gathering - PQ
"It give one daily that with a cap of three each day"

Geometry Dash Lite Geometry Dash Lite
"Daily chests, but nothing else"

Overmortal-Idle RPG Overmortal-Idle RPG
"You can login and do various tasks to get meh to pretty okay progression items that they can be a bit stingy with"

Squad Busters Squad Busters
"Daily chest, daily free gift in the store"

Rotaeno Rotaeno
"Bonus reward when playing a song each day"

Dragon POW! Dragon POW!
"Rewards for every calender day are given upon login"

Covet Fashion Covet Fashion
"There is a daily challenge that you enter for 500 in-game dollars. There are also daily tasks."

Idle Angels Idle Angels
"There's always repeatable objectives that reset at 12am. Some occur on a weekly schedule, but some are always available."

Super Snail Super Snail
"yes there are daily rewards and also things like in game club war can require multiple log ins per day every day depending on the activity of your club but the stronger the club is the more rewards you get so you are highly encouraged"

Card Crawl Adventure Card Crawl Adventure
"There is a daily dungeon which you have to visit once a week. It reminds you every monday."