Coin Master

Price: Free
Ads: Yes
In App Purchases: Yes

iOS App Store
Google Play App Store

Temporal Dark PatternsTemporal Dark Patterns

This game has 193 reported Temporal Dark Patterns. There are 324 votes indicating the absence of a dark pattern.


100 votes
Grinding -
100 / 0 votes
Being required to perform repetitive and tedious tasks to advance.

7 votes
Infinite Treadmill -
7 / 0 votes
Impossible to win or complete the game.

67 votes
Wait To Play -
67 / 0 votes
In-game timers that make you arbitrarily wait for something.

6 votes
80 votes
Playing by Appointment -
6 / 80 votes
Being forced to play according to the game's schedule instead of yours.

7 votes
81 votes
Daily Rewards -
7 / 81 votes
Encourages return visits every day and punishes you for missing a day.

4 votes
85 votes
Advertisements -
4 / 85 votes
Forced to watch ads or given rewards for watching ads.

2 votes
78 votes
Can't Pause or Save -
2 / 78 votes
The game does not allow you to stop playing whenever you want.

Monetary Dark PatternsMonetary Dark Patterns

This game has 512 reported Monetary Dark Patterns. There are 338 votes indicating the absence of a dark pattern.


118 votes
1 votes
Premium Currency -
118 / 1 votes
Exchange rate between real money and in-game currency disguises the real price of items.

117 votes
Pay to Skip -
117 / 0 votes
Spend money to avoid waiting for a timer to expire.

99 votes
1 votes
Accidental Purchases -
99 / 1 votes
Making it easy to accidentally spend money with no confirmation or ability to undo or refund the action.

78 votes
1 votes
Gambling / Loot Boxes -
78 / 1 votes
Spending real money to play a game of chance for a reward.

84 votes
Anchoring Tricks -
84 / 0 votes
Placing a cheap item next to an expensive item to make it look more affordable.

6 votes
1 votes
Pay to Win -
6 / 1 votes
A player can spend real money to purchase something that gives them an advantage in the game.

1 votes
4 votes
Recurring Fee -
1 / 4 votes
Encourages players to play as much as possible to get their money's worth.

1 votes
5 votes
Pay Wall -
1 / 5 votes
The game becomes impossible to continue playing without payment.

7 votes
84 votes
Artificial Scarcity -
7 / 84 votes
Limited time offers with unnecessary urgency.

1 votes
118 votes
Power Creep -
1 / 118 votes
A permanently purchased item in the game becomes less valuable over time.

123 votes
Waste Aversion -
0 / 123 votes
Capped inventory forces you to destroy items or upgrade inventory. Also, having small amounts of left over premium currency.

Social Dark PatternsSocial Dark Patterns

This game has 311 reported Social Dark Patterns. There are 194 votes indicating the absence of a dark pattern.


86 votes
Social Pyramid Scheme -
86 / 0 votes
You get a bonus for inviting your friends and then they have to invite their friends.

109 votes
Encourages Anti-Social Behavior -
109 / 0 votes
The game incentivizes players to lie, cheat, or backstab other players to get ahead.

96 votes
Competition -
96 / 0 votes
The game makes you compete against other players.

4 votes
2 votes
Reciprocity -
4 / 2 votes
Feeling obligated to return a favor, share resources, trade an item, etc.

3 votes
4 votes
Friend Spam / Impersonation -
3 / 4 votes
The game sends spam to your contact list or social media account.

6 votes
98 votes
Social Obligation / Guilds -
6 / 98 votes
To avoid letting down your friends, you are obligated to play when you don't want to.

7 votes
90 votes
Fear of Missing Out -
7 / 90 votes
If you stop playing you'll miss out on something or be left behind and unable to catch up.

Psychological Dark PatternsPsychological Dark Patterns

This game has 693 reported Psychological Dark Patterns. There are 7 votes indicating the absence of a dark pattern.


109 votes
1 votes
Invested / Endowed Value -
109 / 1 votes
Having already spent time and money to improve your status in the game, it's difficult to throw it away.

125 votes
1 votes
Badges / Endowed Progress -
125 / 1 votes
Reluctancy to abandon a partially completed goal, even one forced upon the player.

102 votes
Complete the Collection -
102 / 0 votes
The urge to collect all the items, achievements or secrets in a game.

120 votes
2 votes
Illusion of Control -
120 / 2 votes
The game cheats or hides information to make you think you're better than you actually are.

109 votes
1 votes
Variable Rewards -
109 / 1 votes
Unpredictable or random rewards are more addictive than a predictable schedule.

124 votes
1 votes
Aesthetic Manipulations -
124 / 1 votes
Trick questions or toying with emotions or our subconscious desires.

4 votes
1 votes
Optimism and Frequency Biases -
4 / 1 votes
Overestimating the frequency of something because we’ve seen it recently or memorably.

App Store Ratings

iOS:  (4.50) with 102,163 votes.
Google Play:  (4.48) with 1,587,394 votes.

Recent Dark Pattern Reviews

Playing by Appointment reported on Oct 5, 2023
People attack your village throughout the day, and after a certain amount of attacks, you lose your protective shields and have to play the game again to get them back.
Social Pyramid Scheme reported on Oct 5, 2023
You get more coins, spins, etc. when you invite friends to play
Social Obligation / Guilds reported on Oct 5, 2023
Has teams you can join and rewards based on your team's performance. Also has a chat option with your team
Wait To Play reported on Oct 5, 2023
Have to wait to earn more spins or purchase more
Gambling / Loot Boxes reported on Oct 5, 2023
Gamblin wheels/treasure chests
Reciprocity reported on Oct 5, 2023
You can trade cards with friends to complete card collections to earn more coins.
Encourages Anti-Social Behavior reported on Oct 5, 2023
You are required to attack other people's villages to earn coins
Complete the Collection reported on Oct 5, 2023
Game has card collections that come with rewards for completing
Anchoring Tricks reported on Oct 5, 2023
Game offers a lot of bundles and deals
Aesthetic Manipulations reported on Oct 5, 2023
Animals and cute imagery in villages

Report a Dark Pattern

Screenshot Join your Facebook friends and millions of players around the world in attacks, spins and raids to build your viking village to the top!

Do you have what it takes to be the next Coin Master? Can you travel through time and magical lands to battle it out to be the best Pirate, Hippie, King, Warrior or VIKING of them of all!

Spin to earn your loot
Spin the wheel to fall on your fortune, be it attack time, loot, shields or raids. Win your loot by landing on coins or gold sacks so you can build strong villages through the game and move up in levels. Win shields to guard your village from other vikings trying to attack you. Become the Coin Master with the strongest village and the most loot!

Attack and Raid fellow vikings!
Earning coins through the slot machine isn't the only way to get loot, you can steal it too! Attack or raid friend and foe to save enough loot to build your village. No need to break the piggy bank! Fight back and come out victorious against your enemies. Boom! Take revenge on those who have attacked your village and take whats rightfully yours! Bring your Coin Dozer and get rich again! You never know what treasures you can find in someone else's village!

Collect all the Cards!
It's not always about the loot, it's about the treasure too! Collect cards to complete sets and move on to the next village. With every village you conquer your wins will be greater

Play with friends!
Trade your cards with our online community to collect them all! Join our fast growing interactive Facebook community to meet new viking friends, earn big rewards, and trade treasures!

Battle your way to be the next Coin Master with your friends by your side.
Join in millions of players worldwide!
Coin Master is free on all devices with in-app purchases.

Follow Coin Master on Facebook for exclusive offers and bonuses!


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