Merge Mayor - Idle Village

-0.74
Neutral
Price: Free
Ads: Unknown
In App Purchases: Yes

iOS App Store

Temporal Dark PatternsTemporal Dark Patterns

This game has 20 reported Temporal Dark Patterns. There are 21 votes indicating the absence of a dark pattern.

-1.26

4 votes
2 votes
Daily Rewards -
4 / 2 votes
Encourages return visits every day and punishes you for missing a day.

4 votes
2 votes
Infinite Treadmill -
4 / 2 votes
Impossible to win or complete the game.

4 votes
2 votes
Wait To Play -
4 / 2 votes
In-game timers that make you arbitrarily wait for something.

3 votes
2 votes
Grinding -
3 / 2 votes
Being required to perform repetitive and tedious tasks to advance.

2 votes
4 votes
Playing by Appointment -
2 / 4 votes
Being forced to play according to the game's schedule instead of yours.

2 votes
4 votes
Advertisements -
2 / 4 votes
Forced to watch ads or given rewards for watching ads.

1 votes
5 votes
Can't Pause or Save -
1 / 5 votes
The game does not allow you to stop playing whenever you want.

Monetary Dark PatternsMonetary Dark Patterns

This game has 30 reported Monetary Dark Patterns. There are 27 votes indicating the absence of a dark pattern.

-1.43

6 votes
Premium Currency -
6 / 0 votes
Exchange rate between real money and in-game currency disguises the real price of items.

6 votes
Artificial Scarcity -
6 / 0 votes
Limited time offers with unnecessary urgency.

5 votes
Pay to Skip -
5 / 0 votes
Spend money to avoid waiting for a timer to expire.

4 votes
1 votes
Waste Aversion -
4 / 1 votes
Capped inventory forces you to destroy items or upgrade inventory. Also, having small amounts of left over premium currency.

4 votes
2 votes
Power Creep -
4 / 2 votes
A permanently purchased item in the game becomes less valuable over time.

2 votes
2 votes
Anchoring Tricks -
2 / 2 votes
Placing a cheap item next to an expensive item to make it look more affordable.

1 votes
3 votes
Pay to Win -
1 / 3 votes
A player can spend real money to purchase something that gives them an advantage in the game.

2 votes
4 votes
Gambling / Loot Boxes -
2 / 4 votes
Spending real money to play a game of chance for a reward.

4 votes
Accidental Purchases -
0 / 4 votes
Making it easy to accidentally spend money with no confirmation or ability to undo or refund the action.

6 votes
Recurring Fee -
0 / 6 votes
Encourages players to play as much as possible to get their money's worth.

5 votes
Pay Wall -
0 / 5 votes
The game becomes impossible to continue playing without payment.

Social Dark PatternsSocial Dark Patterns

This game has 5 reported Social Dark Patterns. There are 37 votes indicating the absence of a dark pattern.

3.02

2 votes
4 votes
Fear of Missing Out -
2 / 4 votes
If you stop playing you'll miss out on something or be left behind and unable to catch up.

2 votes
4 votes
Competition -
2 / 4 votes
The game makes you compete against other players.

1 votes
5 votes
Reciprocity -
1 / 5 votes
Feeling obligated to return a favor, share resources, trade an item, etc.

6 votes
Social Pyramid Scheme -
0 / 6 votes
You get a bonus for inviting your friends and then they have to invite their friends.

6 votes
Social Obligation / Guilds -
0 / 6 votes
To avoid letting down your friends, you are obligated to play when you don't want to.

6 votes
Friend Spam / Impersonation -
0 / 6 votes
The game sends spam to your contact list or social media account.

6 votes
Encourages Anti-Social Behavior -
0 / 6 votes
The game incentivizes players to lie, cheat, or backstab other players to get ahead.

Psychological Dark PatternsPsychological Dark Patterns

This game has 14 reported Psychological Dark Patterns. There are 25 votes indicating the absence of a dark pattern.

-0.36

4 votes
2 votes
Variable Rewards -
4 / 2 votes
Unpredictable or random rewards are more addictive than a predictable schedule.

3 votes
2 votes
Badges / Endowed Progress -
3 / 2 votes
Reluctancy to abandon a partially completed goal, even one forced upon the player.

3 votes
3 votes
Invested / Endowed Value -
3 / 3 votes
Having already spent time and money to improve your status in the game, it's difficult to throw it away.

2 votes
4 votes
Complete the Collection -
2 / 4 votes
The urge to collect all the items, achievements or secrets in a game.

2 votes
4 votes
Aesthetic Manipulations -
2 / 4 votes
Trick questions or toying with emotions or our subconscious desires.

5 votes
Illusion of Control -
0 / 5 votes
The game cheats or hides information to make you think you're better than you actually are.

5 votes
Optimism and Frequency Biases -
0 / 5 votes
Overestimating the frequency of something because we’ve seen it recently or memorably.

App Store Ratings

iOS:  (4.79) with 555 votes.



Recent Dark Pattern Reviews

Artificial Scarcity reported on May 2, 2024
Every time you open the game a deal pops up. Usually with a timer.
Competition reported on May 2, 2024
One single event (as fast I know), not required to pay though.
Fear of Missing Out reported on May 2, 2024
Limited events for rewards to boost you forward.
Variable Rewards reported on May 2, 2024
Loot boxes with random rewards, but they are usually rewards for events or for in-game completion, usually not buyable separately.
Badges / Endowed Progress reported on May 2, 2024
A stats tracker on your profile, not that important in my opinion.
Pay to Skip reported on May 2, 2024
You can spend premium currency, impossible to spend money directly.
Pay to Win reported on May 2, 2024
You can pay premium currency to spend on more energy and premium items, which boosts you forward. There is one (as fast I know) "PvP" event where you have to spend energy and merge items, the rewards are not really great, though. Possible to win as completely free-to-play.
Premium Currency reported on May 2, 2024
Allow you to buy gems, spendable on skipping timers or purchasing items otherwise obtainable with enough energy (time-based) or not obtainable without premium currency at all.
Advertisements reported on May 2, 2024
optional ads though
Grinding reported on May 2, 2024
you regularly have to merge items that are the same - but as is nature of these games


Report a Dark Pattern

Screenshot Merge Mayor gives you the opportunity to be the mayor of a small town.
Get hired and see how far you can make it in the business of building up the city!
Lay the foundations by building businesses, establishing the transportation network and letting the idle game simulate and make money even when you are not playing the game!

*****
- Rebuild the city and renovate the town to its new glory
- Merge and discover new items and exciting vehicles to transport the goods
- Complete missions to earn rewards
- Progress from the village to the small town to the big city and to beyond infinity!
*****